Posted on Saturday 2 April 2011
Hollywood still has a chance to prevent itself from losing customers and face from an unwillingness to embrace the Internet. Whether its $30-a-time movie rental service ‘Home Premiere’ is the way to do it is unclear, but it’s at least a start, right?
Online Video Vs. Hollywood
Like every other industry who product can be digitized and shared on the Internet, the movie industry has suffered as a result of piracy and file-sharing. It hasn’t suffered as badly as many on that side of the fence would have us believe, but it has suffered nonetheless.
Unlike the music industry, which was slow to react and continues to fight the inexorable march towards everything being available on the Internet, the movie industry still has a chance to evolve its business alongside the needs of its customers. If it so chooses to.
Ah April Fools Day, how I hate thee so. Fortunately this year’s fake frivolity has been livened up by YouTube transporting us 100 years into the past.
