Not content with measuring detailed analytics across the online video sector, TubeMogul has started to sell video advertising as well, launching its Play Time video ad platform. And it’s already seeing promising results from the endeavor.

TubeMogul

TubeMogul was the first dedicated online video analytics firm, enabling content creators to track the performance of their videos over a number of online video services.

But that clearly wasn’t enough for the company, which has now launched Play Time, its video advertising platform. And the firm is already seeing results from the year-long beta.

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The U.K. is suddenly awash with online video services vying for attention. And there promises to be even more on the way. Following on from the full launch of SeeSaw, the MSN Video Player has launched after a lengthy period in beta. And it has improved considerably.

Online Video In The U.K.

Online video is veritably booming in the U.K.

The country already has the fantastic BBC iPlayer, my personal favorite 4oD from Channel 4, ITV Player, and Demand Five. And that’s just the catch-up services for the free-to-air terrestrial channels.

There is also Sky Player (for BSkyB subscribers), and the likes of YouTube, SeeSaw, and the MSN Video Player catering for people after older shows online. And Hulu is still endeavoring to kick-start its service in the U.K. as it breaks out of the U.S. and pushes into Europe.

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How much do you know about video marketing? The chances are very little, unless it’s your business to know. Which is where EyeView comes in. And the company has created a quiz which both tests and educates on the subject.

EyeView

The Web offers a whole new platform for advertisers to sell their wares. But as with every other medium, there are ways of increasing the success of campaigns.

EyeView offers video solutions for advertisers, having spent the last three years working for and with big names such as Google, YouTube, Yahoo!, HP, and eBay.

EyeView wants to know how much you know about works and what doesn’t in the realm of video advertising, and has created a Video Marketing Quiz which everyone can take.

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SpeedBit’s Free Video boost the speed of video downloading speed and also ends interruptions in video streaming.

No More Freezing YouTube Videos

I have a fairly old Sony VAIO computer, around 10 years old, that I still use because I don’t have the heart to put it out to pasture yet.  And being an old computer, I’ve had problems with YouTube videos that will freeze a couple seconds into each clip.

The videos start like normally, then just freeze completely, showing that the video is loading but going nowhere.  I do all I can to keep the computer in good shape, but alas, those videos would just keep freezing on me.  So what to do…?

The Accelerating Solution…

So I recently gave SpeedBit’s free Video Accelerator a try, and it did a great job speading up streaming videos on my old box.  No more freezing.

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The world is going mobile in a very big way. And as people start using smartphones and the new breed of tablet computers to browse the Web, so video sites have to adapt. And so, therefore, does the advertising on video sites.

YouTube Mobile

YouTube’s mobile site is a version of the online video leader built especially for mobile phone users. It isn’t the same as the specially-created YouTube interfaces on iPhone and Android, although users of these two platforms can visit the mobile site at m.youtube.com.

The YouTube mobile site is surprisingly popular, boasting “millions of people all over the world … streaming tens of millions of videos every day.” That isn’t even close to the main YouTube Web site, which now boasts over one billion videos viewed every day.

However, with growth quoted as “over 160% in 2009,” and that likely to rise even higher in 2010, Google is keen to wring every drop of revenue possible out of YouTube as it endeavors to make a profit from the site.

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ComScore has released its viewing figures for online video during January 2010. And the results aren’t positive on a month by month basis, although year on year figures are better. The big losers this time around are Hulu and Vevo.

Online Video Viewing Figures

Online video viewing figures are generally on the up. To a vast degree. As more and more people start turning to the Web for new ways of watching movies and television content, the big players are generally picking up new viewers left, right, and center.

But it isn’t exactly plain sailing, especially for everyone other than YouTube who is currently fighting to maintain or steal second place behind the Google-owned site.

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The 2010 Academy Awards are being held tonight, and Avatar and The Hurt Locker are the front-runners for the coveted ‘Best Picture’ Oscar. But both are beaten by District 9, at least if the number of downloaded torrents is the deciding factor.

Movie Piracy

Movie piracy has been with us for decades. The advent of home video made piracy a huge problem for Hollywood, and DVD and Blu-ray have continued that trend. But it’s the Internet that truly made piracy mainstream and something everyone does.

That is if you believe sharing media files on the Internet is piracy, of course. The law says it is, naturally.

File-sharing sites are probably more numerous now than ever before, with both well-known and underground options available to anyone who wants to acquire a media file – be it movie, TV show, game, computer program, or whatever – for free online.

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