It seems YouTube’s development of digital fingerprinting technology isn’t coming quick enough for a consortium of Japanese TV, music and film companies. The group has slammed YouTube for not doing enough to rid the popular video sharing site of clips infringing copyright.

In fact, even though it hasn’t been launched yet, it’s been reported that the group don’t have much faith in the new technology that YouTube are developing, questioning its reliability.

Google Inc, YouTube’s parent company, has promised that the digital fingerprinting technology will be released this year. A member of the Japanese group said he was only interested in the action YouTube could take immediately and that there were no guarantees the new technology would even work.

A Battle Fought Before

It was the second meeting between the Japanese group and YouTube executives. Previously YouTube have complied with the group’s requests and says it deleted almost 30,000 clips late last year.

YouTube is very popular in Japan, but it’s not stopping the angry consortium of Japanese entertainment executives and professionals. They’ve vowed to continue their fight – just like many before them.

And just like those before them (CBS and NBC for example), I wonder whether this will end up with an agreement whereby the Japanese group will supply YouTube with specific content? Sometimes you’ve just got to give a little to gain a lot.

[via FOXNews.com]

Have Something To Say?