What started out as a means of streaming Netflix ‘Watch Instantly’ content has now evolved into something more. And it could just be the start.
The Roku box has now had 10 new, free channels added to its line-up, and thanks to the open platform nature of its Channel Store this could increase massively over the next few months/years.
Roku Netflix Player
The Roku set-top box made its debut in May 2008 when it was known as the Netflix Player. That, rather obviously, is because Roku had teamed up with the DVD-by-mail and video streaming company to provide a means of getting the content to televisions.
The Roku box cost $99 at launch and, despite reservations from some due to the distinct lack of content, it sold rather well at that super-budget price point. But the time has come to move the product on a little.

The long-awaited Netflix box is finally here, with Roku, better known for making streaming music hardware the first hardware partner to release their product on to the market.

