Video on Demand services via the web and/or internet enabled set top boxes
Online video has grown rapidly in popularity over the last few years, going from something only tech-savvy geeks knew about to a mainstream phenomenon even your aging grandparents can handle.
This shift has coincided with streaming video becoming available via more devices, including the once-humble television set. And it’s TV that is now more popular than PC for watching online video.
TV Tops PC
In its new ‘Digital Video Outlook’ survey for 2012, NPD reports that television sets are now the prime method for watching online video. According to the poll it conducted, 45 percent of people use their TVs, while just 31 percent use their PCs. This is a polar shift, as last year the figures stood at 33% and 48% respectively.