Search Engine Optimization (SEO) fro video and what to do on the web to promote your online videos and TV stations. Or from another perspective how to use online video to market & promote your website.
Submit to social video bookmarking sites.
Digg.com, Video Bomb, Flurl, StumbleVideo - all these sites have the potential to send a lot of viewers if enough people vote for your video.- Email video blogs and websites to tell them about your video.
Email blogs which post interesting online videos. Use Google and Delicious to find such blogs.

If you run a website that hosts video, or if you have a video podcast or upload online videos then you will always want as many people to watch your video as possible.
If you haven’t noticed you can have active links in the descriptions of videos that you upload and store on YouTube. If you run a website you can therefore make use of this to send visitors to your site. For example, if you have a site on Harley Davidson’s you could make a video tutorial video on how to replace the exhaust, post it on YouTube and include a link back to your site.