Apple’s innovations and steps towards becoming dominant in the broadband video sector.
Apple’s name has been thrown into the ring as one of the many contenders looking to take Hulu and do something amazing with it. But with a list of suitors growing daily I wouldn’t bet on Apple being the winner at this stage.
Hulu is up for sale, that is now definitive. But we still don’t know who’ll be buying the U.S.-based online video service, or even which companies are in the running. We have a got fair idea, however, and it’s pretty much all the usual suspects.
Those usual suspects being Yahoo!, Microsoft, and Google. Of those, the latter seems unlikely, even though Google would love to take Hulu under its wing, and Microsoft has all but pulled out of the bidding process. Which leaves Yahoo!.
Yahoo! is thought to be keen on a deal and willing to pay $2 billion for the company if content was exclusive for five years. Terms which News Corp., Walt Disney, Comcast, and Providence Equity are unlikely to agree to.
But wait, what about Apple?